Dubai, UAE – Chery, in collaboration with AW Rostamani Group, has unveiled a new showroom and service center in Abu Dhabi. This expansion follows its success in Dubai and Sharjah, further strengthening its presence in the region.
Located on Sheikh Rashid Bin Saeed Airport Road, the new facility provides customers with the opportunity to explore Chery’s latest innovations in automotive technology. The showroom offers an immersive experience, featuring a range of vehicles, such as the TIGGO 9, TIGGO 8 PRO MAX, TIGGO 7 PRO MAX, and TIGGO 4 PRO. Each model, with its modern design and advanced technology, reflects Chery’s commitment to revolutionizing the future of mobility.
Tom Fux, CEO of AWR Automotive, commented, “At AW Rostamani Group, we take pride in our 50-year legacy of shaping excellence in mobility. But our focus goes beyond just selling cars—we strive to offer a comprehensive ownership experience. With the addition of our new service center and the introduction of our pick-up and drop-off service, we ensure that every Chery owner feels secure and supported on the road with trusted care and expertise.”

Zaher Sabbagh, Director of Chery UAE, shared his excitement about the achievement, stating, “Today is an exciting milestone for Chery in the UAE. We’re equally excited to launch the all-new Chery TIGGO 4, which highlights our commitment to intelligent design and improved performance. We look forward to welcoming visitors to our new showroom and showcasing the future of driving as we envision it.”
Largest service center for Chery in the region
In addition to this launch, Chery has opened the largest service center in the region, located in Mussafah, Abu Dhabi. This cutting-edge facility is designed to meet the increasing demand for Chery vehicles in the capital, offering top-notch vehicle maintenance and support. The center features modern equipment, 8 service and mechanical bays, and a comfortable lounge area. To ensure a seamless experience, Chery has also introduced a new pick-up and drop-off service for regular check-ups. Appointments can be made by phone, allowing vehicles to be collected, serviced professionally, and returned safely at the owner’s convenience.
This expansion into Abu Dhabi emphasizes the strong partnership between Chery and AW Rostamani Group, which has been crucial in driving growth and supporting the UAE’s vision for sustainable solutions. Chery’s continued success not only extends its presence but also strengthens the economic and cultural ties between the UAE and China. By introducing premium automotive quality and advancing green transportation solutions, Chery plays a pivotal role in shaping the future of mobility in the UAE.