Al-Futtaim Commercial Enterprises, the official distributor and authorized dealer of Chrysler, Dodge, and Ram vehicles in the United Arab Emirates, and Jeep vehicles in Dubai and the Northern Emirates, has announced the opening of a new fully integrated flagship showroom on Sheikh Zayed Road. The new facility serves as a modern destination for the company’s customers in Dubai, bringing together sales, aftersales services, and spare parts under one seamless experience.
The newly opened facility
Which includes a showroom and a comprehensive aftersales service center, replaces the company’s previous locations on Sheikh Zayed Road and at Dubai Festival City. Designed around the “3S” concept—sales, service, and spare parts in one location—the new destination elevates the customer-centric car-buying experience across the UAE. It allows customers to explore the latest Chrysler, Dodge, Jeep, and Ram models, book maintenance services, or purchase genuine spare parts conveniently without visiting multiple locations, ensuring a smoother and more efficient experience that suits today’s fast-paced lifestyle.
The showroom and service center feature dedicated customer areas, interactive vehicle displays, and advanced digital tools aimed at enhancing every stage of vehicle ownership
The integrated service center also offers faster inspections, dedicated maintenance zones, and highly trained technicians specialized in Chrysler, Dodge, Jeep, and Ram models, ensuring efficient service delivery, greater transparency, and reduced vehicle downtime.
The new facility is located in Al Quoz Industrial Area 3 within the Mohammed bin Rashid Gardens on Sheikh Zayed Road. Its strategic location ensures easy accessibility for customers from across Dubai, including Jumeirah, Dubai Marina, and Downtown Dubai.
Commenting on the opening, Aaron Prasad, Brand Director for Chrysler, Dodge, Jeep, and Ram at Al-Futtaim Commercial Enterprises, said
That the new flagship showroom has been designed to meet the evolving needs of customers and the future of the automotive industry. He highlighted that the showroom focuses on enhancing the customer journey through improved accessibility, comfort, and advanced technologies, positioning it as a fully integrated destination that covers every stage of the car-purchasing experience, and inviting customers to visit and experience it firsthand.
In addition
The new showroom and service center offer a community space for owners and enthusiasts of Chrysler, Dodge, Jeep, and Ram to connect with their favorite brands and with one another. The new Jeep Commander, the latest addition to Jeep’s lineup in the UAE, will be showcased at the new showroom. Launched in the Middle East in October, the vehicle combines Jeep’s renowned performance with advanced comfort and versatility, making it an ideal choice for family trips, off-road adventures, and urban driving.
“The Jeep Commander is currently available to order and will be displayed at Al-Futtaim Commercial Enterprises’ Sheikh Zayed Road showroom ahead of its official launch in the UAE in February 2026”.
BYD Shark 6 Launches in UAE: Al-Futtaim BYD Introduces Regio
