Rove Hotels, in partnership with IRTH Group, proudly unveils HQ by Rove – a groundbreaking concept that redefines the way professionals work, connect, and live. Set in the heart of Business Bay, with sweeping views of Downtown Dubai, the Dubai Canal, and Marasi Bay Marina, HQ by Rove is the first standalone hospitality-branded office space in the Middle East.
A Next-Generation Approach to Workspaces
More than just an office, HQ by Rove fuses hospitality, lifestyle, and business functionality into one innovative ecosystem. Designed for the modern workforce, these fully furnished, modular workspaces combine the comfort of a hotel with the efficiency of Grade-A commercial space.
- Modular Office Collection: Flexible, on-demand spaces with private outdoor courtyards, smart furniture, and adaptable layouts.
- Lofts Collection: Premium, double-height offices with striking architecture, modern amenities, and the comfort of home.
Every detail is purposefully curated – from intuitive smart technology that simplifies daily tasks to vibrant communal areas that encourage collaboration, creativity, and networking.
Where Work Meets Lifestyle
Spread across 120,000 sq. ft., HQ by Rove delivers more than a workspace – it offers a holistic lifestyle hub:
- Wellness & Fitness: Boutique gym, CRANK spin studio, indoor lap pool, jacuzzi, padel and basketball courts, wellness pods, and Zen garden.
- Community & Collaboration: Double-height shared spaces, acoustic pods, reading nooks, an on-site amphitheatre for talks and events, and dynamic coworking areas.
- Food & Social: The Block – a vibrant food hall showcasing top F&B brands, plus a unique vertical café serving barista-crafted coffee directly from the elevator.
- Creative Spaces: Floating treehouse cabins with panoramic skyline views, dedicated content creation areas, and flexible event venues.
At HQ by Rove, work–life balance is built into the design. It’s a place where productivity flows seamlessly into relaxation, networking, and wellness.
Location: Connected at the Core of Dubai
Situated along Marasi Bay Marina, HQ by Rove offers unmatched convenience with direct access to Sheikh Zayed Road and Al Khail Road, minutes away from Downtown Dubai and Dubai Design District. A dedicated private road ensures smooth entry and exit, making commutes fast and effortless.
“Today’s professionals need more than desks and meeting rooms – they need spaces that inspire, connect, and adapt,” says Paul Bridger, COO at Rove Hotels. “HQ by Rove is a dynamic environment that blends productivity, comfort, and lifestyle into one experience.”
Osman Celiker, CEO of IRTH Group, adds: “HQ by Rove reflects our belief in designing workspaces for the future. Inspired by Dubai’s bold spirit, we’ve created a destination that goes beyond business – it’s about community, creativity, and long-term value for professionals and investors alike.”
Part of the Rove Ecosystem
HQ by Rove expands Rove’s lifestyle universe, which now spans hotels, residences, and commercial spaces. Tenants will benefit from exclusive discounts and perks across Rove Hotels, plus access to co-working facilities at Rove locations across Dubai.
👉 Learn more at hqbyrove.com.
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